Hirzel.Neef.Schmid.Counselors
Communications
and Management Consulting
Zurich, Berne, Geneva, Brussels
and Management Consulting
Zurich, Berne, Geneva, Brussels
lic. oec. publ. Rolf Schläpfer
Experience
Rolf Schläpfer, M. A. (Economics), was in charge of worldwide corporate communications at Roche for ten years up to 2008. He was the first communications professional to join the Enlarged Executive Committee of the Swiss based Fortune 50 company.
During his studies he worked at the Neue Zürcher Zeitung. After graduating in business management he joined Colgate, where he was responsible for several international brands. Between 1987 and 1997 he was a senior partner at the Wirz Group. One of his roles here was as CEO of Wirz Identity AG, which he co-founded and built up into a leading provider of company and brand positioning services.
Rolf Schläpfer lectures in communications at various universities.
During his studies he worked at the Neue Zürcher Zeitung. After graduating in business management he joined Colgate, where he was responsible for several international brands. Between 1987 and 1997 he was a senior partner at the Wirz Group. One of his roles here was as CEO of Wirz Identity AG, which he co-founded and built up into a leading provider of company and brand positioning services.
Rolf Schläpfer lectures in communications at various universities.
lic. oec. publ. Rolf Schläpfer